What does ‘Good Service’ mean to you? Part One

What does ‘Good Service’ mean to you? Part One

First impressions are invaluable, particularly in the current competitive environment. Here are some tips for celebrants when responding to an enquiry and arranging the initial meeting with a marrying couple.
This will be of interest for couples when selecting a celebrant for their wedding – one of the most important life events you will experience, so you will want to be sure you have selected a celebrant who will give good service. Celebrants should …
1. BE RESPONSIVE
A prompt response to an enquiry is always appreciated. We may think patience is a virtue, but with all the technological aids on hand these days – there is really no excuse for tardy responses. Failure to respond quickly may leave the enquirer feeling unwelcome and they may think ‘this celebrant isn’t interested’. This can negatively impact your celebrant business.
2. BE WELCOMING
Congratulate the enquirer on their forthcoming marriage and be gracious enough to thank them for contacting you. Have your diary at hand – let them know you are or are not available. If you are unavailable, wish them ‘every happiness’ and be prepared to recommend another celebrant you know you can rely on (build networks).
3. BE INFORMED
Ensure you have all the most up-to-date information available to answer the enquirer’s questions. Don’t second guess. Ensure you are familiar with the latest version of Guidelines on the Marriage Act and you are familiar with the Celebrant’s Code of Practice.
4. BE ACCESSIBLE AND ASSURE SAFETY
Many celebrants have established their own home office for the private and confidential interview(s) with marrying couples, remember to ensure the couple are welcomed into a safe and comfortable environment. Some celebrants are prepared to travel to the couple’s home for the interview(s) in which case the celebrant will need to negotiate suitable arrangements. Celebrants are discouraged from meeting couples in public areas, such as cafes in order to ensure privacy and confidentiality during the interview.
5. BE APPROACHABLE
The celebrant must have good listening skills – most of important of all is knowing how to ask questions and allow the couple time to answer. In dialog, good listening skills include compassion, understanding, interest, enthusiasm. When the celebrant gains an accurate picture of the couple’s needs they are then in a perfect position to suggest appropriate options.

Part Two – to be continued : Working with your celebrant to develop a personally meaningful ceremony.

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